Media is new kingmaker
Posted by akosistella on March 26, 2010
MANILA, Philippines – A recent Pulse Asia survey showed television is the most influential source of information in choosing a president.
The survey, conducted from Feb. 21 to 25, found that 64 percent of registered voters believe mass media is the most influential source of information in choosing a president.
Television got the biggest share with 56 percent, followed by local radio stations with four percent and national radio stations with two percent.
The survey also showed that the family or relatives and friends have greater influence on voters, with 19 percent and six percent.
The Catholic Church received five percent, while political parties, two percent.
Click Philippine Star.